14TH ANNUAL INTERNATIONAL PUBLISHERS AND BOOK PROFESSIONALS FORUM
"Latin America in the World: Limits and Expansion"
Latin America is a market with more than 521million inhabitants, and the strength of its economies is drawing the interest of various countries in the rest of the world. Socio-economic changes in the past 20 years have restructured the production, distribution and global commercialization of all goods, making it essential to review the state of the internationalization of the Latin American publishing industry in order to see the opportunities for its expansion to other markets.
Differences in the reading habits and book consumption of new generations are forcing publishers to dig deeper to understand and meet this growing demand in a timely manner. Selling copyrights is one of the current ways publishers are positioning their authors in other languages. The growth of these negotiations coincides with efforts by various book fairs to professionalize, promote and encourage publishers to look for different tactics.
Moreover, the digitization of content is opening up new possibilities, not just through diversification in formats and new ways to reach readers, but by enabling the global presence to overcome the barrier of physical distribution—all of which makes it necessary to understand the new business models that exist today.
In this session, the International Publishers and Book Professionals Forum will present a general analysis of the Latin America publishing industry in order to provide a better understanding of what’s happening both inside and outside of the region.